Winchester Gardens


Winchester Gardens is a continuing care retirement community in Maplewood, New Jersey. Branding focused on marketing the one-of-a-kind community by showcasing the history of the architecture and the beauty of the landscape. The secondary focus was to improve the target audiences’ opinion of the neighborhood surrounding the community – which was less than desirable.

Beauty & Brains Ad   

 

 

 

 

 

 

 

Looks & Personality Ad   

 

 

 

 

 

 

 

AL Innovation & Well-being Ad   

 

 

 

 

 

 

 

 

 

 

 

Character Ad   

   

 

 

 

 

 

 

 

 

 

 

AL Values Ad   

   

 

 

 

 

 

 

 

 

 

Brochure Cover   

   

 

 

 

 

Brochure Interior Fold-in   

   

 

 

 

 

 

 

 

 

 

 

Newsletter Cover   

   

 

 

 

 

 

Newsletter Fold-in   

   

 

 

 

 

Newsletter Interior Spread