Montgomery Place

Montgomery Place

Montgomery Place retirement community is located on Lakeshore Drive overlooking Lake Michigan in Hyde Park, Illinois — a short drive from downtown Chicago. Though many of the residents were university faculty or alumni, branding was focused on changing the less than favorable perceptions of Hyde Park within Greater Chicago by highlighting the cultural and intellectual pursuits available in the University of Chicago neighborhood.

Creativity Ad   

Full page   

Curiosity Ad   

Full page   

Wisdom Ad   

Full page   

Brochure Cover